Geographic

Target users based on their location as granular as a ZIP code and as broad as a country

Demographic

Target users based on their age and/or gender

Contextual

Place an ad amongst relevant page content, regardless of website category or themes

Search & Keyword Retargeting
 

Discover consumers interested in your product or service based on their recent keyword searches and social shares across the web

Audience & Interest

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Find individuals using preferences, lifestyles, interests, etc.

Site Retargeting​

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Serve an ad to users who have previously visited your website

Geo-Fencing & Geo-Video*

Target mobile users at their current location, in real-time *MOBILE ONLY

Addressable Targeting
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Create a new, unique audience by reaching a custom or curated list of home or business addresses & serving ads on their devices. 

Native

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Adapts to the look and feel of the page.

Channel

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Place an ad on websites that all fall under a certain category or theme

Completion Retargeting

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Serve an ad to users who have completed your video ad

Remarketing​

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Collect first-party data to remarket to users that were served an ad in your previous campaign with us

Email Targeting​

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Targeting real consumers with granular customer targeting by sending emails directly to their inboxes. 

Weather Trigger​

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Target users based on specific weather events (cold, heat, snow, allergy alert, etc). 

Private Marketplaces (PMPs)​

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Target users based on specific weather events (cold, heat, snow, allergy alert, etc). 

Lookalike Targeting​

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Deliver ads to the people who look and act just like your target audience

Location-Based Device ID

Target mobile users based on where their devices go or have previously been detected. Serves ads to them on that device as well as all devices in their home network or their future locations

App Detection Targeting
 

Target users based on the apps that they have downloaded onto their devices